Tuesday, 7 June 2016

Listing online has become an essential part of business marketing.


With so many people looking for businesses online it is fair to assume, if you're not online you simply do not exist to the greater population.

Thousands of directory sites have seen the light in the last couple of years and 2016 has surely seen an uprise of local sites.

So with all the competition out there where should you list your business?

The answer - on as many as you possibly can!

Google rate sites based on good quality links back to your website among many things.  So the more places your website is listed the better for your rankings.

So why not simply just create a Google+ account and hope for the best?

Unfortunately not as simple as that.

Besides the whole Google search, people like finding local businesses quickly and simply.  By listing on a local directory the search becomes easier and your changes of being found dramatically changes.

So what should you consider when listing your business on an online directory?


  • Make sure the directory has good quality listings.  No point in listing if your business is not featured in such a way that it is appealing to the public.

  • Look at the packages offered.  Most free listings have limited exposure.  Consider the cost of printed media compared to being listed online.  To place an advert in the classifieds, newspaper, flyers etc are not only costly but are fleeting. Placed today, gone tomorrow.

  • What are the features offered by the Directory site?  Can you manage your own listing?  Do you have easy access to statistics like number of views, number of clicks to your site?

  • Hidden costs? Do you pay for your listing and then pay for advertising space like banner ads etc.  Are you able to upload offers and events or are these at an extra cost?

  • What about social media?  Having multiple social media accounts can become a time consuming exercise. Does the Online Directory offer social media integration? Can your listing be shared easily to social media.


With so many directories out there it can become difficult to make a decision. To list or not to list?

But truth be told - the only bad advertising is no advertising or poor advertising.

SA Business List offer cost effective, easy online listing.

Visit our page at www.sabusinesslist.co.za - because online listing should be easy.

Top 5 Reasons for Listing Your Business in Online Local Directories

For those who are wondering why online business directory is important, here is a key take that will give you a cue why targeted business listing is necessary for your business – According to the Local Search Association, almost 8 out of 10 people will look into an internet directory when they are in need of a particular service. It is these 8 out of 10, who look into an online directory, who are likely to turn into potential clients coming with the positive intention to purchase.

#1 – Gain Greater Visibility
Having your business listed in several directories will increase your visibility to different audiences. This is because every individual is different and they search for businesses in different directories. SA Business List has built in geolocation and search engine optimization making it easy for potential clients to find you.


#2 – Become Accessible

A business directory serves as the perfect medium to showcase your products and your services anytime, anywhere. SA Business List users can contact you directly from the site, like your facebook page or share on social media.


#3 – Develop Your Brand

Branding isn’t only related to big brands and companies like Pepsi or Coco-Cola. Your business also needs branding. In your servicing area, there are many competitions and it’s important for your business to stand out. By listing your business onto local directories, you’ll be discovered by potential clients. In addition, any reviews that are left for your business can also be noticed to create a positive image for your business. SA Business List showcase your brand with our Featured Listings banners and reviews can be shared on social media.


#4 – Provide Detailed Business Information

Registering your business allows potential customers to access all kinds of information like the kind of service you provide, details about your working hours, your website links, important updates, gallery of photos, and testimonials of past or current customers. Users can easily click on the link connecting to your website and learn more about you. For a start-up, an online directory is the perfect medium to begin your business promotion and increase your customer base. SA Business Listing makes listing online easy.  You can manage your listing anytime, anywhere and our dashboard view enable you to see how many views your listing had and how many traffic was send to your website.


#5 – A Cost Effective Investment

Unlike other mediums of brand promotion, the online business directory provides brands with multiple service options like better search engine rank and authentic client reviews, while at the same time makes it easier for you to have an effective communication with your prospects. With packages ranging from Free to R980 per year, Listing online does not have to cost you a fortune.

There lies no doubt about the immense benefit that businesses receive after registering to an online business directory. Whether it’s a new start-up or a business that has been established for years, every entrepreneur seeks to gain the maximum possible attention from the target audience and increase their business revenue. So go ahead and get noticed by registering yourself on SA Business List!

Visit us on www.sabusinesslist.co.za
 
Read full article here: Source:https://www.techwyse.com/blog/internet-marketing/business-listing-online-local-directories/